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As TV Drug Ads Increase, So Do Concerns


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"When you watch the ads now and you hear the risk information, you often see imagery of people being happy and doing nice things while the information is telling you about some not-so-nice things that could happen," Frosch said.

With the federal government now tackling health-care reform, Russo said, there's a good chance something could be done soon to rein in drug advertisements.

"I think we will see this issue increase in prominence over the coming months and years," he said.

Text Continues Below



More information

The U.S. Food and Drug Administration has more about drug advertising.

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Copyright © 2009 ScoutNews, LLC. All rights reserved.
Last updated 10/4/2009

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SOURCES: Michael Russo, J.D., health-care advocate and staff attorney, California Public Interest Research Group, Los Angeles; Dominick L. Frosch, Ph.D., assistant professor, general internal medicine, David Geffen School of Medicine, University of California, Los Angeles


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